You like the internet and you use it lots, but you’re not confident enough to upload your own content yet or start blogging – you’d rather read other people’s blogs than write your own.
You like the internet and you use it lots, but you’re not confident enough to upload your own content yet or start blogging – you’d rather read other people’s blogs than write your own.
The E-ager Beavers are the largest tribe by quite a distance, with 29% of the UK adult population. While they use the internet heavily, it is not quite as integral to their work and social lives as it is for the Digital Extroverts.
In particular, the biggest differences between them and the Digital Extroverts are social: a combination of wealth and confidence. They're much more likely to be downloading than uploading, and lack the confidence or the drive to get involved with uploading their own content.
They like the way that the internet connects them to new things (such as music, TV shows or music clips) or to existing friends through social networks. They tend not to make new friends online.
They are more passive users of the internet than the Digital Extroverts are, though there are some signs that this is beginning to change.
Andy, 30, IT sales manager from Harpenden
I've always been interested in 'stuff' and finding out about things. That's why I love the internet so much, because if I want to know something I can find out right now with no messing about.
I'm always watching YouTube clips and looking at other people's holiday photos and things but I don't feel confident enough to start sharing my own stuff yet. I don't think Twitter's for me - I just don't feel the need to share every thought I have!
I like the fact that the internet enables me to keep in touch with people. There's always someone on MSN or Facebook Chat. Facebook is my preferred social networking tool. I'm also a keen gamer - I've been known to stay up all night playing online poker.
I'm always interested in the next big thing in technology and I like to check out gadget websites and keep up to date - though I browse far more than I buy.